
Family stories
Solving the internet connection problem that afflicts many people is one thing, another, and connecting these people with life, with their dream, with happiness. It was thinking about showing the other side of the Elsys brand’s relationship with its audience, that Blues Idea created a web series with 3 real stories. That of a lady who lives in a remote region, that of a student who lives in the middle of manybuildings and that of an entrepreneur who has a mobile business. Everyone feels the same “pain” and transformation takes place after Elsys enters their lives with its Internet Link solution.
The realistic language of the videos brings the sincerity of people in their testimonies when they tell their stories and also when they talk about Elsys. Everything went so well that the web series became a TV campaign as well. A job that brought many results, not only in sales but adding much more value to the Elsys brand. For Blues Idea, a great recognition: Professional of the Year 2017 Southeast Inland Award in the campaign category. This is the result of dedication! It's great for the client and the agency too!